Rights offering detail :
Mindset 2.0: The Hidden Logic That Unleashes Human Potential
Jan. 17, 2023
Gary G. Schoeniger
Digital: Non-fiction: General
The world changed in ways that now require everyone to think like entrepreneurs, regardless of their chosen path. After all, entrepreneurs are highly adaptive, resilient, and resourceful, they are creative and critical thinkers who can identify and solve problems, mobilize resources, and make things happen amidst complexity and change. There is unlimited global demand for those who possess entrepreneurial attitudes and skills, yet the underlying causes of the entrepreneurial mindset remain shrouded in popular myths and common misperceptions. Meanwhile, the mindset that once enabled us to thrive is rapidly becoming obsolete.

Mindset 2.0 shows us how small changes can make a big difference. While the future may seem daunting, opportunities abound for those who can think like entrepreneurs. By combining insights gleaned from everyday entrepreneurs with research in social and behavioral science, Mindset 2.0 delivers a practical how-to guide that not only shows us how we can all be more innovative and entrepreneurial in our own lives but also how to encourage others to do the same. While this book will certainly benefit those who want to start a business, it looks beyond the startup world to expose the entrepreneurial mindset as an essential life skill. The result is a radical rethinking of entrepreneurship that has implications for how we work, how we raise our children, and how we learn in today’s rapidly-changing world.
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A full proposal is available upon request.
Gary Schoeniger
The Entrepreneurial Learning Initiative
phone: 2167809417
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