Job opening detail :
Marketing/Communications Manager
posted: July 21, 2021
Offered by:
Simon & Schuster
Health; Dental; 401K
Full Time
New York, NY
Simon & Schuster’s Independent Retail Team is looking for a Communications/Marketing Manager for our dynamic, energetic, collaborative team that sells to independent bookstores. This is an excellent opportunity for a book lover and an independent bookstore lover to marry their passions.

Reporting directly to the VP and Director of Independent Retail Sales, this position will play a critical role as we look to refine our communications, marketing, and promotion to independent bookstores. The Communications/Marketing Manager would work with our imprints to amplify their outreach and focus how we share enthusiasm for our great books with great independent booksellers. The role will focus on sales priorities—both frontlist and backlist, children’s, and adult.

Responsibilities include:
• Produce and serve as editor-in-chief of a fun, voice-driven bookseller newsletter that highlights both S&S titles and independent bookstores with this goal of making this the MUST read for all indie booksellers
• Create and manage hub for digital assets of indie focus titles
• Amplify bookseller buzz to promote S&S titles
• Conceive and execute B2B marketing campaigns, with an emphasis on digital and social strategy
• Create and manage S&S Indie social media presence—including content creation and photography, audience engagement, partnerships, and re-promoting outreach from imprints and indie bookstores
• Coordinate title-specific pre-order and special campaigns, including developing assets and strategies to grow market share
• Create and execute title-specific social media campaigns
• Track campaign progress, synthesize data analytics, and report on success and growth opportunities
• Project manage Simon & Schuster Selects Events and other special events, such as the Winter Institute
• Work with the American Booksellers Association and Regional Trade Associations
• Work with multiple divisions, including publicity, creative services, editorial, and imprint marketing

Preferred candidates:
Preferred candidates must be an excellent writers and will have a strong understanding of the social media landscape as well as confidence with launching and tracking campaigns. Additional qualifications include:
• 2-3+ years of marketing experience in book publishing or related field
• Proven success in consumer-facing campaign planning, digital marketing, and/or social media strategy
• Experience with and/or a passion for independent bookstores
• Experience managing social media campaign and content creation strongly preferred
• Excellent written and verbal communication, presentation, organizational and project management skills with the ability to multi-task and prioritize
• Confidence in presenting to internal and external stakeholders
• Proficiency with Facebook Business, digital/social analytics
• An eye for design, with graphic design experience—InDesign, Canva, etc. a plus
• Organized, detail-oriented, collaborative, and versatile to handle a range of projects
• Understanding of the ever-evolving media landscape
About Our  
Simon & Schuster is a global leader in general interest publishing, dedicated to providing the best in fiction and nonfiction for readers of all ages, and in all printed, digital and audio formats. Its distinguished roster of authors includes many of the world’s most popular and widely recognized writers, and winners of the most prestigious literary honors and awards.

It is home to numerous well-known imprints and divisions such as Simon & Schuster, Scribner, Atria Books, Gallery Books, Pocket Books, Adams Media, Simon & Schuster Children’s Publishing and Simon & Schuster Audio and international companies in Australia, Canada, India and the United Kingdom, and proudly brings the works of its authors to readers in more than 200 countries and territories. For more information visit our website at
Katherine Zapata
1230 Avenue of the Americas New York, NY 10020
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