Job opening detail :
Publicity Manager, The Experiment LLC
posted: Nov. 19, 2021
Offered by:
The Experiment LLC
Health; Dental; 401K; Bonus
Full Time
New York, NY
The Experiment is seeking a full-time Publicity Manager to join our fast-growing independent publishing company.

Job Responsibilities:

- Confident working independently publicizing nonfiction books and authors; primary responsibility for +/- 12 titles per season while also assisting the Executive Director of Publicity on another +/- 8 books per season, including the lead title campaigns. Backlist publicity responsibilities are split as needed.
- Working closely with Executive Director of Publicity on developing creative publicity plans for each campaign
- Writing press releases, pitch letters, and other promotional materials related to a book’s campaign
- Pitching and scheduling coverage and interviews with broadcast, print and online media
- Pitching and scheduling limited author tours, both virtual and in-person, as appropriate; some participation in planning and organizing of company exhibits and festivals (such as Brooklyn Book Festival)
- Working closely with marketing and sales to coordinate efforts and maximize exposure
- Collaborating with digital marketing team on maintaining company social media, mainly with Twitter and some blog organization
- Actively developing and maintaining relationships with media contacts

This position is an opportunity to make a major impact at a successful, enterprising, 13-year-old independently owned publishing company, focused on publishing editorially distinguished books that speak to broad audiences, and warrant long shelf lives, across all of our subjects.

We seek a team member who is highly detail-oriented, an unceasing initiative-taker and problem solver, extremely curious and attuned to current trends, is happy to work both independently and collaboratively, and who has superlative written and verbal communication skills. We strongly encourage BIPOC and other self-identifying members of groups underrepresented in publishing to apply.


- A minimum of 3 years’ experience in book publicity, a nonfiction focus useful
- A proven ability to generate creative angles and pitches
- An ability to work in a fast-paced environment under deadlines
- Extensive knowledge of the media and a familiarity with book reviewers, magazine editors, and bloggers
- Proven understanding of the digital media space, including bloggers and influencers
- Ability to work in a collaborative team environment
- Excellent communication skills, including exceptional writing skills
- Excellent organizational skills and attention to detail; the ability to multitask across activities and projects with personal time-management skills is a must
- A strong interest in nonfiction publishing
- Proficiency in Microsoft Office; knowledge of Cision, HTML, Photoshop, and InDesign a plus
About Our  
Founded in 2008, and with our first titles published in 2009, The Experiment now has a +350-title-strong list encompassing a wide range of practical and narrative nonfiction, including books on popular science and nature, creativity and puzzles, food and cooking (with most of our books in these areas having a healthful focus), biography and some history (including prehistory), health and wellness, psychology and personal development, parenting, relationships, and sexuality. In 2018 we also began selectively to publish children's books. Visit for more info about us and our titles.

We are a collegial, creative, book-loving, and extremely hard-working crew, with offices near Gramercy Park in Manhattan. We offer benefits including health, dental, matching 401(k), TransitChek, corporate Citibike membership, and bonus.

The Experiment is an equal opportunity employer. One denominator common to our company and many of our books is the goal to help "detoxify our culture" (to quote the late playwright William Hoffman). As such, we believe that including and representing diverse voices in all aspects of our business will benefit us all. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender expression, sexual orientation, national origin, disability, age, or veteran status.
Jennifer Hergenroeder
220 East 23rd Street
Ste 600
Please send a resume, cover letter advising why you believe you're the right person for the job, salary requirements, and references to; please include "Publicity Application" in the subject line. No phone calls please. We apologize in advance, but not all applicants will receive a response. Thank you very much for your interest.
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