Job opening detail :
Assoc. Manager, Marketing - Zeitgeist
posted: Sept. 26, 2020
Offered by:
Penguin Random House LLC
Duration:
Full Time
Location:
New York, NY
Requirements:
Associate Manager, Marketing – Zeitgeist

Penguin Random House is currently seeking an Associate Manager of Marketing to join an innovative team focused on demand-based, data-driven original titles and adaptations across a variety of genres. This role will be facilitating social media and author management, as well as help in all levels of data-driven marketing, publicity, and review acquisition.
This is a great opportunity for a self-starter who thrives in a collaborative, fast-paced start-up environment. We are looking for someone with an interest in building meaningful partnerships who has experience developing and managing social media marketing campaigns as well as media buying.

Responsibilities:
* Work closely with a variety of our authors to create and execute a successful promotional strategy that includes social media, email and influencer marketing components.
* Support author acquisition by researching prospective authors’ platforms, engaging with candidates and help with other author acquisition needs.
* Write marketing copy to enhance a social media post, landing page or product detail page.
* Advise and partner with upcoming authors to strategize on daily and weekly activities that will engage large audiences, support sales, drive consumer reviews, and enhance and grow the author’s digital platforms.
* Monitor and track author and social media marketing activity thoroughly and consistently, and analyze results in order to gain meaningful insights.
* Pitch press/PR outlets and manage minimum forms of publicity.
* Collaborate with the larger team in order to constantly refine and improve overall marketing strategy.

Minimum Requirements:
* Minimum 2-4 years of marketing experience
* Data-Driven: Experience in using data to make informed decisions, tracking performance and KPIs, updating reports/spreadsheets, and analyzing basic data sets
* Working knowledge of content strategy, organic social media, email and influencer marketing
* Strong verbal communication skills with experience in client management or customer service
* Creative and strong written skills to assist in developing marketing copy
* Proven ability to manage multiple projects while adhering to tight deadlines within a fast-paced environment
* Experience with Instagram, Facebook, Pinterest, YouTube, Amazon and MS Excel
* Agency experience a plus
* Publishing experience not required

Please apply using our online application process, and please include your resume and cover letter with salary requirements. Full-time employees are eligible for our comprehensive benefits program.

Penguin Random House is the leading adult and children’s publishing house in North America, the United Kingdom and many other regions around the world. In publishing the best books in every genre and subject for all ages, we are committed to quality, excellence in execution, and innovation throughout the entire publishing process: editorial, design, marketing, publicity, sales, production, and distribution. Our vibrant and diverse international community of nearly 250 publishing brands and imprints include Ballantine Bantam Dell, Berkley, Clarkson Potter, Crown, DK, Doubleday, Dutton, Grosset & Dunlap, Little Golden Books, Knopf, Modern Library, Pantheon, Penguin Books, Penguin Press, Penguin Random House Audio, Penguin Young Readers, Portfolio, Puffin, Putnam, Random House, Random House Children’s Books, Riverhead, Ten Speed Press, Viking, and Vintage, among others. More information can be found at http://www.penguinrandomhouse.com/.

Penguin Random House values the array of talents and perspectives that a diverse workforce brings. All qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status.

Company: Penguin Random House LLC
Country: United States of America
State/Region: New York
City: New York
Postal Code: 10019
Job ID: 101136
[[customQuickApply]]101136Penguin Random House LLC
About Our  
Company:
Penguin Random House is the leading adult and children’s publishing house in North America, the United Kingdom and many other regions around the world. In publishing the best books in every genre and subject for all ages, we are committed to quality, excellence in execution, and innovation throughout the entire publishing process: editorial, design, marketing, publicity, sales, production, and distribution. Our vibrant and diverse international community of nearly 250 publishing brands and imprints include Ballantine Bantam Dell, Berkley, Clarkson Potter, Crown, DK, Doubleday, Dutton, Grosset & Dunlap, Little Golden Books, Knopf, Modern Library, Pantheon, Penguin Books, Penguin Press, Penguin Random House Audio, Penguin Young Readers, Portfolio, Puffin, Putnam, Random House, Random House Children’s Books, Riverhead, Ten Speed Press, Viking, and Vintage, among others. More information can be found at http://www.penguinrandomhouse.com/.
Special  
Instructions:
Job #:
26709
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