Job opening detail :
Marketing Manager, Hachette Books
posted: Oct. 31, 2019
Offered by:
Hachette Book Group
Salary:
Salaried
Duration:
Full Time
Location:
New York, NY
Requirements:
SUMMARY:
The Hachette Books and Hachette Go imprints of Hachette Book Group are seeking a Marketing Manager to join their team. Reporting to the Senior Director of Marketing, this individual will be responsible for creating and implementing marketing campaigns for a variety of non-fiction titles, from music to cooking and history to politics. The position will need to adapt to a continually evolving environment, help drive continuous improvement and thrive in a results-oriented workplace.

ESSENTIAL DUTIES AND RESPONSIBILITIES:
Work on title-specific marketing each season to develop and implement campaigns and ensure that author and publisher objectives are met.
Work with key stakeholders (author, agent, editorial, sales, and publicity) during the planning phase to ensure there are cohesive, strategic, and creative marketing efforts made for each title.
Communicate thoughtful marketing, advertising, and sales updates and analyses leading up to, during, and after publication.
Facilitate collaborate on imprint focused branding, including social media, direct-to-consumer email campaigns and advertising.
Facilitate marketing partnerships with a wide range of brands, e.g. entertainment, technology, lifestyle, and non-profit companies.
Work with Senior Director on ebook promotional strategy for the frontlist and backlist.

KNOWLEDGE, SKILLS & ABILITIES REQUIRED:
Minimum of five years of progressive marketing experience with relevant experience in non-fiction categories including cooking, history, current affairs, and more.
Strong knowledge of social media platforms
Proficient in Microsoft Office, Photoshop/InDesign experience is a plus
Familiarity with WordPress, social media advertising, Google AdWords a plus.
Strong communication skills (verbal and written)
Proven ability to deliver timely, accurate work and demonstrate good follow-up and follow-through.
Excellent organizational skills with the ability to multi-task, prioritize and manage time effectively.
Special  
Instructions:
Job #:
25423
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