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	<title>Buzz, Balls &amp; Hype</title>
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	<description>Because there are over 175,000 books published a year and they can&apos;t all get reviews in the NYTBR. See archives at the Buzz primary blog.</description>
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	<dc:date>2013-03-25T00:25:39+00:00</dc:date>
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	<dc:creator>M.J. Rose</dc:creator>
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	<title>Have You Seen These Books?</title>
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	<description>Have you seen these books? If you&apos;ve been browsing for books in B&amp;N chances are you haven&apos;t seen these acclaimed books. Why? They&apos;re missing due to an ongoing negotiation between the publisher and the book store chain.  As a result they aren&apos;t getting the visibility they deserve. All of these titles (forgive me for including mine) are well reviewed, terrific and garnering great reviews. Please click here to see all the books.</description>
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	<dc:date>2013-03-24T14:28:34+00:00</dc:date>
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	<title>Bookseller Love</title>
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	<description>A special award—from authors to booksellers—to say thank you during Valentine’s season. We&apos;re celebrating booksellers because you make discoveries, shine light on titles that you love, and welcome readers to your stores. Every Indie who sells a combined 25 copies (or more) from these bestselling &amp; award-winning authors shown below receives a tin of treats from the Dancing Deer Baking Co. And the one bookseller who sells the most copies will win a $500 American Express Gift Certificate. To  ...</description>
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	<title>WOW REQUIRED</title>
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	<description>&quot;I want to implore you to remember to dedicate at least as much effort, if not more, to craft than you did before you started taking on so many of the business functions in the industry. Simply never lose sight of the fact that readers expect you to bring your A-game consistently, and they have more incentive than ever to walk away if you disappoint them.” - Lou Aronica, Publisher, Fiction Studio, in his last letter as President, to the membership of Novelists, Inc. Estimates are that in ...</description>
	<dc:creator>M.J. Rose</dc:creator>
	<dc:date>2013-01-08T04:16:53+00:00</dc:date>
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	<title>WHAT TO DO BEFORE YOUR BOOK LAUNCH</title>
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	<description>What to expect when you’re expecting your book? What’s going to happen first, and second, and third?  Randy Susan Meyers (a wonderful novelist and amazing friend) and I have written a book. Every thing we&apos;ve learned - most of it the hard way. I&apos;ve had twelve fiction book launches. I have made terrible terrible mistakes with every one. My big takeaway after all these years is I need clones! Short of that - I need a &quot;to do&quot; list. So this book is our to-do list. Plus some other helpful ...</description>
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	<title>2004 to 2012</title>
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	<description>When I started this blog 8 years ago, almost to the day, it was the first blog on Publisher&apos;s marketplace. My goal was to create a place authors and agents and publishers and pr people and website designers and everyone else in the biz could read about and write about what gets buzz.  What works. Why. What doesn’t. Why. What is a waste of time. Of space. What reads like hype. What takes balls but is worth it. We&apos;re making ourselves visible in a way that we haven&apos;t been able to do before ...</description>
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