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Marketing Assistant  
  posted: July 8, 2014
 Offered by: 
Insight Editions
 Duration: 
Full Time
 Location: 
San Rafael, CA
 Requirements: 
Marketing Assistant

Insight Editions is looking for the right person to join our Marketing department. Successful candidates will possess a passion for books and an interest in communicating that passion through conventional marketing, publicity and social media channels.

Responsibilities include, but not limited to:
• Data Entry
• Assist with making contact with organizations and websites for cross-promotional opportunities
• Attend and help coordinate trade shows as assigned
• Copywriting and layout on marketing assets
• Assisting in social media postings, searches, and other functions as outlined in the Social Media Editorial Calendar
• Work with the Marketing Director, Acquisitions, Editorial and Sales to develop marketing plans
• Assist in designing and creating marketing assets for Sales, Acquisitions and other departments within the company
• Assist in managing and updating the Insight and Mandala/Earth websites
• Assist Publicity Manager in tracking media hits and following up on inquiries and requests
• Assist Marketing Director in tracking social media, website traffic and other online engagement metrics and producing report
• Assist in maintaining the marketing flow between Editorial, Creative and Production
• Assist Marketing Director in liaising with authors and licensors on marketing plans and author questionnaires
• Assist Marketing Director in the design and production of book trailers and other digital assets
• Assist Marketing Director in the creation, regular release, tracking, and managing of mailing lists for eBlasts and newsletters
• Assist Marketing Director with working licensors to develop cross promotional programs
• Assist in the creation and maintenance of sites for specific titles, brands, programs and imprints

Qualifications:
• Excellent written and verbal communications skills essential
• Minimum of 2 years in publishing industry, preferably in the marketing department
• Savvy, knowledgeable, and passionate about current social media trends, innovations and best practices
• Past experience running marketing campaigns on Facebook, Twitter, Instagram, and Pinterest preferred
• Experience with Microsoft Office and Adobe CS6 (particularly InDesign) essential
• Familiarity with FileMaker Pro and WordPress a plus but not required
• Past experience running marketing campaigns on Facebook, Twitter, Instagram, and Pinterest a plus but not required
• Extremely detail-oriented and methodical
• Strong quantitative, analytical, and problem-solving skills
• BA required

Please send resume, salary requirements, and writing sample. Salary dependent on experience.
 About Our  
Company: 
Insight Editions enjoys an unparalleled reputation for innovation, quality, and commercial success in partnership with leading entertainment companies, authors, photographers, and artists. It operates in the US as both a publisher and packager, and sells its books in twenty languages in over forty countries.
 E-mail: 
Job #  10855
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